- A First Course in Design and Analysis of Experiments (Gary W. Oehlert, Univrsity of Minnesota, 2010)
- Testing Approaches in Marketing (Shirli Zelcer, Merkle Analytics, 2011)
- Efficient Experimental Design with Marketing Research Applications (W.F. Kuhfeld, R. Tobias & M. Garrat, MR, 2010)
- Design of Experiments Guide (JMP-SAS, 2010)
- Application of Experimental Design in Consumer Direct-Mail Solicitations (J.V. Bilenas, JP Morgan Chase & SAS, 2006)